Informe de Jupiter Research sobre Google

Jupiter Research ha publicado un interesantísimo informe sobre Google, que Richard MacManus resume en su blog. Una reflexión sobre su capacidad de crecimiento, y sobre la flexibilidad comercial de los conceptos 2.0:

"Competitors and partners should think of Google as a platform company that creates marketplaces, products, and services that support consumers’ efforts to organize their information. Google’s corporate insularity results in biases toward secrecy and its existing search technology, and weakens Google in supporting industry ecosystems based on its platform."

"Google builds platforms and marketplaces based on searching this information, and the way it builds them is colored by its intense inward focus. As it moves beyond information organization to information creation and storage (e.g., Blogger, Base, Gmail, Picasa), it’s not clear Google’s profitable scalability will hold up."

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